Nike Stocks Close at Record High Following Controversial Colin Kaepernick Endorsement
Following their controversial endorsement of Colin Kaepernick, Nike stocks closed at a record high on Friday (Sep. 14) of $83.49 per share—the company’s sixth straight day of closing all-time highs.
This follows a number of Nike “fans” destroying their gear after the brand unveiled Kaepernick as the face of their popular “Just Do It” campaign.
— Colin Kaepernick (@Kaepernick7) September 3, 2018
The day after Nike released the ad featuring Kaepernick, Nike’s stocks fell to $79.60, prompting media outlets to report that investors weren’t happy about the promotion. However, 10 days later, the naysayers were proven wrong as the stock has risen 5% since announcing the marketing partnership.
Kaepernick took a knee while the national anthem played during a football game in 2016, protesting the way some police officers treated African-Americans. Donald Trump